Why is it important to get to know your customers? Well, any good salesperson will tell you that without having a clear picture of who the prospect...
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Dec. 27 2016 Dealership Tips
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How To Inspire Customer Loyalty
Dec. 20 2016 Dealership TipsWhile it's not true in all cases, customer loyalty is certainly not what it used to be. With 24/7 access to the Internet on mobile devices, and bus...
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Malibu Boats, the leading manufacturer of watersports towboats, has selected Dealer Spike Marine as the #1 provider for Malibu dealerships' website...
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Last week, we shared some ways to get into customers' minds and encourage them to go through with a purchase. This week, we'll be sharing some simi...
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What Makes A Customer Buy
Dec. 6 2016 Dealership TipsHow do today's customers make the decision to buy or not to buy? It can seem so random, and that's because it kind of is. People are experiencing v...
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"Times are changing," says Pamela Jenkins, part owner of Springfield, Missouri-based Jenkins Diesel, celebrating its 60th anniversary this year. "T...